Top-Performing Middle Tennessee Brokerage Brings Over 25 Years of Experience to the Lifestyle Real Estate Brand

MADISON, N.J. (June 6, 2024) – Better Homes and Gardens Real Estate Ben Bray & Associates located in Lafayette, TN., is the latest firm to join the lifestyle real estate brand. The company has proudly served Northern Middle Tennessee and South Central Kentucky for over 25 years from its original office located in Lafayette, and now more recently from its new office in Gallatin.

First founded in 1997 by current broker/owner Ben Bray, the top-performing company has earned a glowing reputation for its knowledge and willingness to go above and beyond in assisting clients with all types of transactions, including traditional residential and commercial sales, as well as land, lots, farms, and property auctions. Bray himself has been a licensed broker and auctioneer for over 25 years. Both Ben and affiliate broker Katie Bray, have spent their entire lives in Northern Tennessee, providing keen insight into the market that only a native Volunteer could offer.

Aside from the company’s wealth of local real estate knowledge, the Better Homes and Gardens Real Estate Ben Bray & Associates affiliated agents are also known for their commitment to client satisfaction and their willingness to explore all of the latest buying and selling methods available. The company’s commitment to promoting the American dream constantly drives them to stay on top of current trends and to be able to provide honest, helpful information to accommodate client needs and keep their sphere of influence one step ahead.

Better Homes and Gardens Real Estate Ben Bray & Associates primarily assists clients throughout Northern Middle Tennessee and South Central Kentucky from its main office location in Lafayette. Lafayette is a small town located slightly over an hour away from Nashville and less than 20 minutes from the Kentucky border. The town is a sparse suburb with plenty of outdoor space and public parks, including Key Park and City Park, which boasts two pavilions and several free-use sports venues. Winding Stairs Nature Trails is also a nearby popular outdoor destination. The local economy is largely based on the abundance of open land located nearby, with agriculture being the largest local industry, followed by lumber, and other retailers and manufacturers.

Details:

● As a result of an enhanced value proposition as an affiliated Better Homes and Gardens® Real Estate company, Bray will actively recruit new agents who can be

able to leverage the brand’s vast array of tools, technology and resources, including the MoxiWorks® product suite, which can help streamline agents’ activities and enhance the client experience.

● Better Homes and Gardens Real Estate Ben Bray & Associates can help new and experienced agents gain a competitive advantage in their market and increase productivity by tapping into the many business-building resources in Be Better University®, the brand’s award-winning professional development and learning platform.

● Bray plans to utilize the Better Homes and Gardens® Real Estate brand recognition to expand on current marketing efforts and spread his company name into new nearby markets. The company particularly wants to leverage the Better Homes and Gardens Real Estate marketing services to elevate its new presence in the Gallatin market, before exploring additional office opportunities.

Better Homes and Gardens Real Estate Ben Bray & Associates is heavily involved in local charitable organizations. The company is a proud supporter of Saint Jude’s Children’s Research Hospital, the Fellowship of Christian Athletes, and Waymakers. ● According to realtor.com®, the median home sales price in Lafayette, TN is $309,900.

“It’s always exciting to welcome a company with a strong, long-lasting reputation into the Better Homes and Gardens Real Estate network. Ben and his peers have not only achieved consistent growth over the past 25 years but have also maintained an excellent reputation, fostering loyalty within their local community. We’re excited to partner with Ben and his team to further their brand reach and enhance the resources they can offer to their agents. With his network, knowledge, and the Better Homes and Gardens Real Estate brand tools, systems and services, we can’t wait to see what the future holds for his brokerage.”

– Ginger Wilcox, President, Better Homes and Gardens Real Estate LLC

“We’re fully committed to our clients, and their best interests are always what guides our decisions – that’s what led us to Better Homes and Gardens Real Estate. We’ve developed over 100 years of knowledge helping our friends, families and neighbors with all of their real estate wants and needs, but we know that we can still elevate our services even further. It’s never been about being everyone’s real estate provider, it’s been about being the real estate provider that can help with everything. Better Homes and Gardens Real Estate can provide our company with the training, infrastructure, and support we need to finally be able to dedicate 100% of our efforts to the clients, instead of micromanaging day-to-day responsibilities.”

– Ben Bray, Broker/Owner, Better Homes and Gardens Real Estate Ben Bray & Associates

“Affiliating with Better Homes and Gardens Real Estate allows us to maintain our identity as the same local brokerage we’ve always been, but now with the ability to produce nationally recognized results. In other words, we’re the same company that our

clients have come to know and love, but ‘Better.’ Our reputation means everything to us, and as native Volunteers, we understand that many of our clients feel the same. To be able to maintain that reputation while adding state-of-the-art systems, services and infrastructure is an opportunity that we knew we couldn’t pass up.”

– Katie Bray, Affiliate Broker, Better Homes and Gardens Real Estate Ben Bray & Associates

About Better Homes and Gardens Real Estate LLC

The Better Homes and Gardens® Real Estate network is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, the Better Homes and Gardens Real Estate network embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Anywhere Real Estate Inc. (NYSE: HOUS), a global leader in real estate franchising and provider of real estate brokerage, relocation, and settlement services.

The growing Better Homes and Gardens® Real Estate network includes approximately 12,400 independent sales associates in over 400 offices serving home buyers and sellers across the United States, Canada, Jamaica, The Bahamas, Australia, and Turkey.

Better Homes and Gardens® Real Estate, the Better Homes and Gardens Real Estate logo, and BHGRE® are registered service marks owned by Meredith Operations Corporation and licensed to Better Homes and Gardens Real Estate LLC. Better Homes and Gardens Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.

Media Contact:

Misty Beard

973-407-2331 Misty.Beard@bhgre.com